How your Practice can help patients abandoned by SmileDirectClub

The Occupational Safety and Health Administration said it is slightly raising civil penalty amount for 2024, effective Jan. 16. The Department of Labor’s OSHA said maximum penalties for serious and other-than-serious violations will increase from $15,625 per violation to $16,131 per violation.

According to a frequently asked questions page on, “aligner treatment is no longer available,” and “customer care support is no longer available.” The page goes on to explain the company’s “Lifetime Smile Guarantee” no-longer exists and those who wish to continue treatment should consult a local dentist.

What Can Your Practice Do To Help and Gain New Appointments?

  1. Offer free evaluations and recommendations for ongoing care to your community who has been effected by the closure of SDC.
  2. Raise awareness for your audience about the importance of oral and overall health and professional dental care. Direct-to-consumer dentistry poses serious risks to the gums, bone, ligaments that support the teeth, or the teeth themselves. It is our ongoing duty to raise public awareness so that they can make informed oral health care decisions.
  3. Report adverse events you encountered in patients that have used direct-to-consumer dental products to the U.S. Food & Drug Administration via the MedWatch voluntary reporting form.
  4. Consider updating your ADA Find-A-Dentist profile to make it easier for those in need of dental care to find you.

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